Organizers Announce Bands, Events and Tickets for Three-Day Celebration of Music, Education and Community The 2027 Pepsi National Battle of the Bands (NBOTB) is set to return to The Palm Beaches for MLK Weekend, January 14–16, bringing three days of HBCU culture, music, education, entrepreneurship, service and community to South Florida. Organizers today announced participating HBCU marching bands and unveiled the lineup of events planned for the 2027 celebration. Returning f

Partnership Supports HBCU Culture, Education, and Community During MLK Weekend 2027 WEST PALM BEACH, FL (September 10, 2026) — The Pepsi National Battle of the Bands (NBOTB) today announced Toyota as an official sponsor of the 2027 Pepsi National Battle of the Bands in The Palm Beaches, returning Martin Luther King Jr. Weekend, January 15–17, 2027. The partnership brings together two brands committed to creating meaningful experiences that connect culture, education, and comm

The Premier Celebration of HBCU Bands, Culture, and Community Returns January 15–17, 2027 WEST PALM BEACH, FL (August 11, 2026) — Following a successful inaugural celebration, the Pepsi National Battle of the Bands will return to The Palm Beaches for Martin Luther King Jr. Weekend, January 15–17, 2027, once again bringing together the sights, sounds, and traditions of Historically Black Colleges and Universities for an unforgettable weekend celebrating music, culture, educati